Gain Identity... 66% of consumers are more inclined to purchase products from companies that support PBS**
Lead the way... 70% feel that businesses which fund PBS have a commitment to quality and excellence.**
Make an impact... 60% of PBS viewers believe underwriters are usually industry leaders.**
Reach the viewers... 70% have noticed announcements of underwriters.**

**2000 PBS Image Tracking Survey by Total Research Corporation

The Benefits become reality... consider Wyoming PBS's broadcast reach, the safe environment we offer, our audience demographics, and the cost effective options of underwriting.

Underwriting provides essential funding necessary to acquire and produce the high quality programs you have come to expect from Wyoming PBS.

Reach a targeted audience by underwriting programs of genres your customers, potential customers, and employees enjoy. A brief sampling:

News and Public Affairs The NewsHour with Jim Lehrer Nightly Business Report Washington Week	Local Programming Political debates Chief Washakie Main Street, Wyoming Wyoming Perspectives
How-to Programs This Old House The New This Old House New Yankee Workshop	Children's Programs Sesame Street Liberty's Kids Clifford the Big Red Dog
Science & Nature Nova National Geographic Secrets of the Dead

Thank you for considering becoming an underwriter. For more information, please contact Wyoming PBS's Underwriting Representative at (307) 857-2955.